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Aligning HR Strategy to the Business Strategy in a Selected Company – Bc. Yulia Ostrenskaya

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Bc. Yulia Ostrenskaya

Master's thesis

Aligning HR Strategy to the Business Strategy in a Selected Company

Aligning HR Strategy to the Business Strategy in a Selected Company

Abstract: The main objective of the thesis is to propose the suggestions for increasing the effectiveness of HRM using the IIP standard based on an analysis of Business and HR strategy of SAP company. First part provides the information needed to understand the concepts – business strategy, gives explanation of company strategy importance, focuses on HR strategy, the role of human resource management and their impact on the organization. Practical part presents the author’s own analyses of the external environment and HR strategy of SAP. The final part of the practical part deals with the suggestions for increasing the effectiveness of Human Resources Management using the IIP standard based on preceding analysis of Business and HR strategy of SAP company.

Abstract: The main objective of the thesis is to propose the suggestions for increasing the effectiveness of HRM using the IIP standard based on an analysis of Business and HR strategy of SAP company. First part provides the information needed to understand the concepts – business strategy, gives explanation of company strategy importance, focuses on HR strategy, the role of human resource management and their impact on the organization. Practical part presents the author’s own analyses of the external environment and HR strategy of SAP. The final part of the practical part deals with the suggestions for increasing the effectiveness of Human Resources Management using the IIP standard based on preceding analysis of Business and HR strategy of SAP company.

Keywords: Business strategy, HR strategy, Human Resources Management, mission, IIP standard

Language used: English

Thesis defence

  • Date of defence: 28. 5. 2018
  • Supervisor: RNDr. Zuzana Wroblowská, Ph.D.
  • Reader: Ing. Helena Pleskotová

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