Jiřina Šubrtová
Bachelor's thesis
Manažerská komunikace
Communication in management
Abstract:
Bakalářská práce je zaměřena na význam manažerské vnitropodnikové komunikace. Zdůrazňuje a analyzuje prvky a formy komunikace v prostředí managementu firmy. Práce je zaměřena na efektivní strategii vnitropodnikové komunikace, komunikační bariéry bránící efektivitě, na problematiku krizové komunikace, konflikty a jejich překonávání. Práce se dále soustředí na využívání dnešních moderních komunikačních …moreAbstract:
The bachelor thesis is focused on the importance of managerial communication within the company. It highlights and analyses the elements and forms of communication in the company's management environment. The work is focused on the effective communication strategy within the company, communication barriers obstructing the efficiency, crisis communication issues, conflicts and their overcoming. The …more
Language used: Czech
Date on which the thesis was submitted / produced: 11. 3. 2019
Thesis defence
- Supervisor: Ing. Jiří Fiedler, Ph.D.
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Full text of thesis
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Institution archiving the thesis and making it accessible: Česká zemědělská univerzita v Praze, Provozně ekonomická fakultaCzech University of Life Sciences Prague
Faculty of Economics and ManagementBachelor programme / field:
Economics Policy and Administration / Public Administration and Regional Development
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