Ing. Md Anwar Hossen

Master's thesis

Social media influencers and their usage in marketing strategy

Social media influencers and their usage in marketing strategy
Anotácia:
The diploma thesis will be focused on the understanding and benefits of social media influencers for business and their usage in marketing strategy. Social media has changed the way of communication, sharing memories as well as experiences with each other in this world. Moreover, it has changed the way of communication with business companies around us. Similarly, the usage of social media channels …viac
Abstract:
The diploma thesis will be focused on the understanding and benefits of social media influencers for business and their usage in marketing strategy. Social media has changed the way of communication, sharing memories as well as experiences with each other in this world. Moreover, it has changed the way of communication with business companies around us. Similarly, the usage of social media channels …viac
 
 
Jazyk práce: English
Datum vytvoření / odevzdání či podání práce: 2. 5. 2018

Obhajoba závěrečné práce

  • Obhajoba proběhla 3. 11. 2018
  • Vedúci: Ing. Patricia Jakešová
  • Oponent: PhDr. Marie Koubová

Citační záznam

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Instituce archivující a zpřístupňující práci: Vysoká škola finanční a správní

University of Finance and Administration

Master programme / odbor:
Economics and Management / Business Management and Corporate Finance

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