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Bc. Jakub Okasa

Bachelor's thesis

Firemní kultura a její vliv na efektivitu prodeje

Company culture and its influence on the sale effectivity
Abstract:
This thesis describes the theory of the corporate culture, it explains the criteria that are necessary for building the culture and the proper functioning of the company. An essential part is also the corporate etiquette, motivation and compensation of employees. It directly influences the efficiency of sales.
Abstract:
V tejto práci je popísaná teória firemnej kultúry, kde sú vysvetlené jej kritéria, ktoré sú potrebné pre budovanie kultúry a dobré fungovanie firmy. Neodmysliteľnou časťou je aj firemná etiketa, motivácia a odmeňovanie zamestnancov čo priamo ovplyvňuje efektivitu predaja.
 

Keywords

Company culture business ethics manager staff remuneration Firemná kultúra firemná etika manažér zamestnanci odmeňovanie
 
Language used: Slovak
Date on which the thesis was submitted / produced: 23. 4. 2015
Identifier: https://is.sting.cz/th/ab91w/

Thesis defence

  • Date of defence: 26. 5. 2015
  • Supervisor: Mgr. Antonín Schneider
  • Reader: Ing. Juraj Koník

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