Soňa Hiadlovská

Bachelor's thesis

Využitie vyhľadávacích služieb na Internete v praxi podniku

The Use of the Internet Search Services in Business Practice
Abstract:
The bachelor thesis deals with internet marketing, its means and forms. It pursues SEM (Search Engine Management) and SEO (Search Engine Optimization) in more detail.The work also deals with the optimization of websites for search engines. Inthe last part it analyses services provided by Google through which we canincrease the interest in our websites and their attendance.
Abstract:
Bakalárska práca sa zaoberá internetovým marketingom, jeho prostriedkami a formami. Podrobnejšie sa venuje SEM (Search Engine Management) a SEO (Search Engine Optimization). Práca sa venuje aj optimalizácii internetových stránok pre vyhľadávače. V poslednej časti rozoberie služby poskytované spoločnosťou Google, vďaka ktorým vieme zvýšiť záujem a návštevnosť našich internetových stránok.
 
 
Language used: Slovak
Date on which the thesis was submitted / produced: 9. 5. 2011

Thesis defence

  • Date of defence: 10. 6. 2011
  • Supervisor: PaedDr. Peter Polakovič, Ph.D.
  • Reader: doc. RNDr. Juraj Pančík, CSc.

Citation record

Full text of thesis

Contents of on-line thesis archive
Published in Theses:
  • světu
Other ways of accessing the text
Institution archiving the thesis and making it accessible: Vysoká škola regionálního rozvoje a Bankovní institut – AMBIS, Bankovní institut vysoká škola SK

Banking Institute/College of Banking

Banking Institute/College of Banking SK

Bachelor programme / field:
Banking / Information Technologies

Theses on a related topic

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