Navigating Turbulence: The Evolution of British Airways' Business Model in Response to the COVID-19 Pandemic – Jon Pokorny
Jon Pokorny
Bachelor's thesis
Navigating Turbulence: The Evolution of British Airways' Business Model in Response to the COVID-19 Pandemic
Změny obchodního modelu British Airways v reakci pandemii COVID-19
Abstract:
Vytvoření postpandemického obchodního modelu pro Britské ArolinieAbstract:
The COVID-19 pandemic put unprecedented pressure on the commercial airline industry. Travel restrictions imposed globally forced airlines to take action, either by receiving financial aid or by adapting and streamlining their operations in a bid for survival. British Airways has seen resurging passenger demand post pandemic, presenting a significant opportunity for success. However, many existing investigations …more
Language used: English
Date on which the thesis was submitted / produced: 15. 5. 2024
Identifier:
https://vskp.vse.cz/eid/93361
Thesis defence
- Date of defence: 11. 6. 2024
- Supervisor: Aleš Kubíček
- Reader: Karel Pernica
Citation record
ISO 690-compliant citation record:
POKORNY, Jon. \textit{Navigating Turbulence: The Evolution of British Airways' Business Model in Response to the COVID-19 Pandemic}. Online. Bachelor's thesis. Praha: University of Economics, Prague. 2024. Available from: https://theses.cz/id/4fe6x6/.
Full text of thesis
Contents of on-line thesis archive
Published in Theses:- autentizovaným zaměstnancům ze stejné školy/fakulty
Other ways of accessing the text
Institution archiving the thesis and making it accessible: Vysoká škola ekonomická v Prazehttps://vskp.vse.cz/eid/93361
Vysoká škola ekonomická v Praze
Bachelor programme:
Bachelor of Business Administration
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