Bc. Filip Hutečka
Master's thesis
Návrh strategie výrobní společnosti
Proposal of the strategy for a manufacturing company
Abstract:
Diplomová práce s názvem Návrh strategie výrobní společnosti se zabývá komplexní strategickou analýzou a stavu společnosti PANCONNECT s.r.o. k datu 31. 06. 2021. Hlavním cílem je popis stavu společnosti k tomuto datu a její pozice na trhu a zhodnotit vhodné a nevhodné strategie z pohledu investic do aktiv a aktivit. Použitím metod pro analýzu vnitřního a vnějšího prostředí (PESTLE analýza, Porterova …moreAbstract:
The diploma thesis entitled “Proposal of the strategy for a manufacturing company” deals with a comprehensive strategic analysis of the state of the company PANCONNECT s.r.o. as at June 31, 2021. The main goal is to describe the state of the company and its market position as at this date, and to evaluate appropriate and inappropriate strategies regarding investments in assets and activities. By using …more
Language used: Czech
Date on which the thesis was submitted / produced: 7. 5. 2023
Thesis defence
- Date of defence: 24. 6. 2024
- Supervisor: doc. Ing. Pavel Žufan, Ph.D.
- Reader: Radovan Kožíšek, Ph.D.
Citation record
Full text of thesis
Contents of on-line thesis archive
Published in Theses:- autentizovaným zaměstnancům ze stejné školy/fakulty
Other ways of accessing the text
Institution archiving the thesis and making it accessible: Mendelova univerzita v Brně, Provozně ekonomická fakultaMendel University in Brno
Faculty of Business and EconomicsMaster programme / field / specializace:
Economics and Management / Business Economics and Management / Global Leadership
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