Bc. Jitka Závodná

Bachelor's thesis

Nové formy cestovného ruchu a ich vpliv na produktovú ponuku vybranej cestovnej kancelárie.

New forms of tourims and their influence on the travel agency's offer.
Abstract:
This Bachelor's Dissertation deals with new forms of tourism and their influence on the product offer of travel agencies. The aim of the Bachelor's Dissertation is to analyze the offerings of travel agencies focusing on selected new forms of tourism. In particular, it is dark, film-induced and space tourism. The theoretical part of the Dissertation is focused on the definition of tourism and its classification …more
Abstract:
Táto bakalárska práca sa zaoberá novými formamy cestovného ruchu a ich vplyvu na produktovú ponuku cestovných kancelárií. Cieľom práce je analýza produktových ponúk cestovných kancelárií so zameraním na vybrané nové formy cestovného ruchu. Konkrétne ide o temný, filmový a vesmírny cestovný ruch. Teoretická časť práce je zameraná na vymedzenie pojmu cestovný ruch a jeho klasifikácie, vysvetlenie motivácie …more
 
 
Language used: Slovak
Date on which the thesis was submitted / produced: 26. 4. 2017

Thesis defence

  • Date of defence: 5. 6. 2017
  • Supervisor: Mgr. Monika Klímová
  • Reader: Mgr. Věra Fišerová

Citation record

Full text of thesis

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Institution archiving the thesis and making it accessible: Vysoká škola hotelová v Praze

Institute of Hospitality Management in Prague

Bachelor programme / field:
Gastronomy, Hotel Management and Tourism / Destination Management in the Turism Industry (Study in Czech)