Influence of social media on tourism decision-making process of tourists – Bc. Aidana Abdilkyzy
Bc. Aidana Abdilkyzy
Master's thesis
Influence of social media on tourism decision-making process of tourists
Abstract:
With the rapid advancement of internet and smartphones, we have joined the era of mobile Internet social network, that not only significantly transforms the daily practices of the general public, but additionally makes enterprises face new business atmosphere. Social media provides several possibilities for the travel industry and also provides wide range of offerings to travel brands.Based on the …viac
Jazyk práce: English
Datum vytvoření / odevzdání či podání práce: 29. 11. 2019
Obhajoba závěrečné práce
- Vedúci: Ing. Petr Benda, Ph.D.
Citační záznam
Citace dle ISO 690:
ABDILKYZY, Aidana. \textit{Influence of social media on tourism decision-making process of tourists}. Online. Diplomová práca. Praha: Česká zemědělská univerzita v Praze, Faculty of Economics and Management. 2019. Dostupné z: https://theses.cz/id/6x6v5b/.
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Instituce archivující a zpřístupňující práci: Česká zemědělská univerzita v Praze, Provozně ekonomická fakultaCzech University of Life Sciences Prague
Faculty of Economics and ManagementMaster programme / odbor:
Economics Policy and Administration / Business Administration
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