Analýza tvorby a realizace strategie v dřevozpracujícím průmyslu – Jan Vašíček
Jan Vašíček
Master's thesis
Analýza tvorby a realizace strategie v dřevozpracujícím průmyslu
Analysis of the creation and implementation of strategies in the woodworking industry
Abstract:
Diplomová práce měla za cíl analýzu strategie na úrovni „business“ a jakým způsobem se liší realizace těchto strategií v praxi. Práce se soustředila na vybrané společnosti působící v dřevozpracujícím odvětví. Analýza strategií se opírala o informace získané kvalitativním dotazováním především rozhovorů s managementem, zaměstnanci společností, dostupných odborných informací a literární rešerši. Další …moreAbstract:
Main objectives of diploma thesis were analyzation of business strategy and analyzation of differences in implementation of this strategies. Diploma thesis focused on the comparison of two chosen companies which are doing business in the lumber industry. Information needed for achieving the target of the thesis were obtained from qualitative questioning in particular interviews with management and …more
Language used: Czech
Date on which the thesis was submitted / produced: 2. 3. 2017
Identifier:
http://www.vse.cz/vskp/eid/75591
Thesis defence
- Date of defence: 14. 1. 2019
- Supervisor: Jiří Dvořák
- Reader: Iveta Musilová
Citation record
Full text of thesis
Contents of on-line thesis archive
Published in Theses:- autentizovaným zaměstnancům ze stejné školy/fakulty
Other ways of accessing the text
Institution archiving the thesis and making it accessible: Vysoká škola ekonomická v Prazehttp://www.vse.cz/vskp/eid/75591
Vysoká škola ekonomická v Praze
Master programme / field:
Ekonomika a management / Management
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