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Bc. Marek Száraz

Bachelor's thesis

Analýza konkurence konkrétního podniku

Analysis of competiton of the company
Abstract:
The thesis focuses on "Competitive analysis of a particular undertaking" is using the methods of strategic analysis to present the Czech market with Built of wood and recognize the potential competitive advantage of a particular undertaking in the relevant market.
Abstract:
Predmetom bakalárskej práce “Analýza konkurencie konkrétneho podniku“ je pomocou metód strategickej analýzy predstaviť český trh s drevostavbami a rozoznať potenciálnu konkurenčnú výhodu konkrétneho podniku na danom trhu.
 

Keywords

strategická analýza vnútorná analýza podniku PESTLE analýza Porterov model SWOT analýza
 
Language used: Slovak
Date on which the thesis was submitted / produced: 25. 4. 2016
Identifier: https://is.muni.cz/th/o5vsu/

Thesis defence

  • Date of defence: 8. 6. 2016
  • Supervisor: Ing. Peter Marinič, Ph.D.
  • Reader: Ing. Viliam Záthurecký, MBA

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Institution archiving the thesis and making it accessible: Masarykova univerzita, Ekonomicko-správní fakulta
Složka Reference to the local database directory of the institution

Masaryk University

Faculty of Economics and Administration

Bachelor programme / field:
Economy and Management / Business Management

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