Využití conjoint a shlukové analýzy v segmentaci trhu piva – Ing. Pavel Hykyš
Ing. Pavel Hykyš
Master's thesis
Využití conjoint a shlukové analýzy v segmentaci trhu piva
The Use of Conjoint and Cluster Analysis on Beer Market Segmentation
Language used: Czech
Date on which the thesis was submitted / produced: 2015
Thesis defence
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HYKYŠ, Pavel. \textit{Využití conjoint a shlukové analýzy v segmentaci trhu piva}. Online. Master's thesis. Praha: University of Chemistry and Technology Prague, Faculty of Chemical Engineering. 2015. Available from: https://theses.cz/id/ai1374/.
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University of Chemistry and Technology
Faculty of Chemical EngineeringMaster programme:
Ekonomika a management chemických a potravinářských podniků
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