Marketingový mix komerčnej banky s akcentom na produkt a cenu – Bc. Ján Litvák
Bc. Ján Litvák
Master's thesis
Marketingový mix komerčnej banky s akcentom na produkt a cenu
A Marketing mix of a commercial bank
Language used: Slovak
Date on which the thesis was submitted / produced: 28. 3. 2006
Identifier:
https://is.ambis.cz/th/qb2f7/
Thesis defence
- Date of defence: 3. 6. 2008
- Supervisor: Ing. Jozef Porvazník, PhD.
- Reader: Prof. Ing. Štefan Samson, CSc.
Citation record
ISO 690-compliant citation record:
LITVÁK, Ján. \textit{Marketingový mix komerčnej banky s akcentom na produkt a cenu}. Online. Master's thesis. Praha: The College of Regional Development and Banking Institute - AMBIS, a.s., Banking Institute/College of Banking SK. 2006. Available from: https://theses.cz/id/b25lmb/.
Full text of thesis
Contents of on-line thesis archive
Published in Theses:- světu
Other ways of accessing the text
Institution archiving the thesis and making it accessible: Vysoká škola regionálního rozvoje a Bankovní institut – AMBIS, Bankovní institut vysoká škola SKBanking Institute/College of Banking
Banking Institute/College of Banking SKMaster programme / field:
Economics and Management / Finance
Theses on a related topic
- No theses on a related topic available.