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Matej Jakubes

Bachelor's thesis

Analýza business modelu vybrané společnosti

Analysis of Business Model of a Chosen Company
Abstract:
Táto bakalárska práca je zameraná na komplexnú analýzu business modelu vo vybranej spoločnosti, s cieľom poskytnúť vylepšujúce návrhy. Práca je rozdelená do dvoch častí, teoretickej a praktickej. Teoretická časť je zameraná na literárnu rešerš vybranej problematiky. Obsahuje konkrétne informácie o zmysle a princípoch podnikania, podnikateľskom prostredí, trendoch a podobe business modelu spoločnosti …more
Abstract:
This bachelor thesis is focused on the complex business model analysis of a chosen company, with a goal to provide improving suggestions. Thesis is dived into two parts, theoretical and practical. The theoretical part is focused on literature review deal with selected issues. It contents concrete information about a point and principles of business enterprise, business environment, trends and company …more
 

Keywords

business model poslanie podniku vízia podniku BM CANVAS prostredie podniku BOS
 
Language used: Czech
Date on which the thesis was submitted / produced: 14. 5. 2018

Thesis defence

Citation record

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Jakubes, Matej. Analýza business modelu vybrané společnosti. Zlín, 2018. bakalářská práce (Bc.). Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky

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Institution archiving the thesis and making it accessible: Univerzita Tomáše Bati ve Zlíně, Fakulta managementu a ekonomiky
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Tomas Bata University in Zlín

Faculty of Management and Economics

Bachelor programme / field:
Economics and Management / Management and economics

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