Increasing of a Profit Through the Analysis of the Market Demand

Bc. Xun Cao

Bakalářská práce

Anotace:

The bachelor's thesis will focus on analyzing how to make a profit for the company through market demand theory. In the analysis process, the smartphone market will be selected as the analysis object. By analyzing the competition among several giant companies in the current smartphone market, we will analyze how they use different marketing methods to gain more market share and thus gain more profit.

Abstract:

The bachelor's thesis will focus on analyzing how to make a profit for the company through market demand theory. In the analysis process, the smartphone market will be selected as the analysis object. By analyzing the competition among several giant companies in the current smartphone market, we will analyze how they use different marketing methods to gain more market share and thus gain more profit.

Keywords

Competition, Market Demand, Profit, Relationship, Smartphone

Jazyk práce: angličtina

Datum vytvoření / odevzdání či podání práce: 1. 8. 2019

Obhajoba závěrečné práce

• Obhajoba proběhla 23. 8. 2019
• Vedoucí: Ing. Petr Mach, Ph.D.
• Oponent: Mgr. Ing. Miroslav Jurásek, Ph.D.

Vysoká škola finanční a správní

Bakalářský studijní program / obor:
Ekonomika a management / Business Management and Corporate Finance & Bachelor of Science in Business Administration