Evaluation of food delivery applications in the Czech Republic.

Maksim Zyrianov

Bakalářská práce

Abstract:

This bachelor thesis navigates the intricate landscape of food delivery applications, undertaking a comprehensive analysis of industry leaders—Bolt, Wolt, and Foodorha. Through meticulous evaluation of User Interface (UI), User Experience (UX), and other critical criteria, the study provides valuable insights into user preferences and expectations. The exploration extends to real-world ordering scenarios, employing a Likert-scale method for a nuanced understanding. Building upon this analysis, the thesis introduces "DELIVER'S," a prototype application crafted using Adobe UX and Proto Pie. This innovative application amalgamates diverse log-in functions, offering users multiple options. The streamlined design, featuring four main icons on the home page, aims to simplify the meal-ordering process. The "DELIVER'S" prototype, specialized in the delivery of prepared meals, boasts features like geofencing, multiple log-in options, satellite maps, cash on delivery, and real-time order tracking. Furthermore, it explores cutting-edge features such as group ordering with split bills and voice-chatbot assistance, along with potential integration with smart home devices. While the prototype showcases promising advancements, limitations include the absence of real-life testing, user-testing constraints, and integration challenges. This thesis, bridging critical evaluation with innovative prototyping, contributes to the evolving landscape of user-centric food delivery applications, acknowledging limitations as avenues for future research and refinement.

Keywords

application, UX/UI, prototype, foo delivery, Analysis

Jazyk práce: angličtina

Datum vytvoření / odevzdání či podání práce: 3. 12. 2023

Obhajoba závěrečné práce

• Obhajoba proběhla 7. 2. 2024
• Vedoucí: Ing. Martin Pelikán, Ph.D.
• Oponent: Tomáš Benda, Ing.

Česká zemědělská univerzita v Praze

Provozně ekonomická fakulta

Bakalářský studijní program:
Informatics