Sophia CIERNY
Bachelor's thesis
Digital Marketing of Nordic Walking
Digital Marketing of Nordic Walking
Abstract:
The aim of this study was to analyze the digital marketing strategy of the international Nordic Walking federation INWA. The digital marketing strategy was mainly analyzed form the social media perspective how the federation and its country members are active on the social media, what platforms and tools are they using for their digital marketing strategy. The thesis is divided in to six chapters, …moreAbstract:
The aim of this study was to analyze the digital marketing strategy of the international Nordic Walking federation INWA. The digital marketing strategy was mainly analyzed form the social media perspective how the federation and its country members are active on the social media, what platforms and tools are they using for their digital marketing strategy. The thesis is divided in to six chapters, …more
Language used: English
Date on which the thesis was submitted / produced: 24. 7. 2018
Thesis defence
- Supervisor: Mgr. Jiří Skoumal, Ph.D.
Citation record
The right form of listing the thesis as a source quoted
CIERNY, Sophia. Digital Marketing of Nordic Walking. Olomouc, 2018. bakalářská práce (Bc.). UNIVERZITA PALACKÉHO V OLOMOUCI. Fakulta tělesné kultury
Full text of thesis
Contents of on-line thesis archive
Published in Theses:- světu
Other ways of accessing the text
Institution archiving the thesis and making it accessible: UNIVERZITA PALACKÉHO V OLOMOUCI, Fakulta tělesné kulturyPALACKÝ UNIVERSITY OLOMOUC
Faculty of Physical CultureBachelor programme / field:
Physical Education and Sports / Coaching and sports
Theses on a related topic
-
The Comparative Analysis of On-Page and Off-Page Search Engine Optimization Methods on Website Rankings and Business Outcomes
Kundan Verma -
Digital marketing plan for a book using service-oriented marketing mix
Silvia Nagyová -
Implementation of the Digital Marketing Plan of a travel agency
Lalita Berikbaeva -
Youtube as a marketing tool in relationship marketing
Eliška Jahodová -
How has digital marketing evolved during COVID-19 pandemic as a result of a sedentary consumer? With a focus on marketing communication strategy.
Fabiana Carrasco Cueto -
The Impact of Digital Marketing on Consumer Behavior in the Modern World
Ariyo Simeon Adebayo -
The role of digital and social media marketing in consumer behaviour
Alina Koltykova -
Hotel and Gastronomy Digital Marketing and Social Media Strategies
Begaim Saidyldaeva
Name
Posted by
Uploaded/Created
Rights