Franchising a jeho využitie v konkrétnej firme – Barbora Soveľová
Barbora Soveľová
Bachelor's thesis
Franchising a jeho využitie v konkrétnej firme
The Franchising and its Acceptation in Particular Firm
Abstract:
In this bachelor thesis, we can find the basic information and concepts how franchising works and part about own system of its business. There is also the prar abou history and development of the concept of franchising and its business forms. The thesis clarifies the reletions and connections between franchisor an franchisees, pros and cons and franchising development in Slovakia form start to actual …moreAbstract:
V bakalárskej práci sa dozvedáme základné pojmy a informácie ako správne funguje franchising a jeho systém. Históriu a vývoj pojmu franchising a jeho formy podnikania. Objasňuje zmluvné vzťahy medzi franchisorom a franchisantom, ich výhody a nevýhody, a taktiež následuje vznik a vývoj franchisingu na Slovensku až po aktúalny stav na trhu. Následne v analytickej časti rozoberieme koncept PIZZA MIZZA …more
Language used: Slovak
Date on which the thesis was submitted / produced: 22. 4. 2014
Identifier:
http://is.vsh.cz/th/11876/vsh_b/
Thesis defence
- Date of defence: 4. 6. 2014
- Supervisor: doc. Ing. Lenka Turnerová, CSc.
- Reader: doc. Ing. Marie Dohnalová, CSc.
Full text of thesis
Contents of on-line thesis archive
Published in Theses:- no one
Other ways of accessing the text
Institution archiving the thesis and making it accessible: Vysoká škola hotelová v PrazeInstitute of Hospitality Management in Prague
Bachelor programme / field:
Gastronomy, Hotel Management and Tourism / Hospitality Management
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