Bc. Lukáš Kuba

Master's thesis

Vstup podniku na zahraniční trh

Entering of the company on the foreign market
Abstract:
This work is focused on the design of entering on the foreign market. As a company to enter the foreign market is chosen company NES Nová Dubnica, Ltd. The object of this work is chosen entering of the company NES Nová Dubnica, Ltd. on the Russian foreign market. The subsidiary objectives of the work are theory of entry on a foreign market, analyzing the possibilities of the company NES Nová Dubnica …more
Abstract:
Práca je zameraná na návrh vstupu podniku na zahraničný trh. Ako firma pre vstup na zahraničný trh je zvolená firma NES Nová Dubnica, s.r.o. Hlavným cieľom práce je návrh vstupu firmy NES Nová Dubnica, s.r.o. na zahraničný ruský trh. Pomocnými cieľmi práce sú teória vstupu podniku na zahraničný trh, analyzovanie možností firmy NES Nová Dubnica, s.r.o. z hľadiska možností vstupu na trh a stanovenie …more
 
 
Language used: Slovak
Date on which the thesis was submitted / produced: 17. 4. 2014

Thesis defence

  • Date of defence: 19. 5. 2014
  • Supervisor: doc. Ing. Josef Dobřický, CSc.
  • Reader: Ing. Pavol Križan

Citation record

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