Ing. Jana Figlová

Master's thesis

Cena pojištění

Price of insurance
Abstract:
Predmetom diplomovej práce „Cena poistenia“ je objasnenie tvorby ceny v poisťovni. V prvej kapitole popisujem cenu v marketingu a jej utváranie na trhu. Druhá kapitola sa zaoberá cenou za poistnú ochranu – poistným. Uvádzam v nej delenie poistných odvetví, charakteristiku životného a neživotného poistenia a podstatu kalkulácie poistného. V tretej kapitole popisujem jednotlivé výpočty konkrétnych druhov …more
Abstract:
The topic of Master thesis „ Price of insurance“ is the explanation of pricing in the insurance company. In the first chapter I describe price in the marketing and its creating on the market. Second chapter deals with the price for insurance security – premium. Here I present division of insurance classes, characteristic of life insurance and general insurance and spirit of policy ratings. In the third …more
 
 
Language used: Czech
Date on which the thesis was submitted / produced: 3. 5. 2007

Thesis defence

  • Date of defence: 11. 6. 2007
  • Supervisor: Ing. František Řezáč, Ph.D.

Citation record

Full text of thesis

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Institution archiving the thesis and making it accessible: Masarykova univerzita, Ekonomicko-správní fakulta

Masaryk University

Faculty of Economics and Administration

Master programme / field:
Economic Policy and Administration / Financial Management