Consumption of Beer and White Wine in the Czech Republic

Bc. Abdalmageed Al wadhaf

Diplomová práce

Abstract:

This thesis is focused on the consumption and consumer behaviour of beer and white wine in the Czech Republic for the selected period 1998-2020. The main goal of this thesis is to analyze consumption, its determinants, and the factors influencing the consumers’ behaviour. In the practical part will be used the trend functions for the market analysis and two simple regressions for selected commodities in the selected period to analyze those data using MS excel and SW Gretl. This thesis studies the consumption of beer and white wine in the Czech Republic between 1998 and 2020 years (22 observations). The main procedure in the practical part of this thesis will be based on econometric models using the ordinary least square method, where selected variables will be studied for their impact on the consumption process of beer and white wine. The main aim of the thesis is to evaluate the consumption and consumer behaviour of beer and white wine in the Czech Republic for the selected period, examine the determinants influencing the consumption of beer and white wine in the selected period, and discover which determinant has the stronger impact on the consumption process. One of the variables is the price, where the low price of beer and white wine in the Czech Republic increases the consumption not even by the locals, but also by tourists and foreigners who live in the country.

Keywords

Beer, Consumption, White Wine

Jazyk práce: angličtina

Datum vytvoření / odevzdání či podání práce: 1. 4. 2022

Obhajoba závěrečné práce

• Vedoucí: Ing. Lenka Rumánková, Ph.D.

Česká zemědělská univerzita v Praze

Provozně ekonomická fakulta

Magisterský studijní program / obor:
Economics and Management / Economics and Management