Spokojnosť hostí so službami v hoteli Château Gbeľany – Bc. Simona Halamová
Bc. Simona Halamová
Bachelor's thesis
Spokojnosť hostí so službami v hoteli Château Gbeľany
Guests' satisfaction with services in Hotel Château Gbeľany
Abstract:
The aim of the Bachelor thesis is to find out guests' satisfaction with services in Hotel Château Gbeľany****, to create suggestions for its increase and thus increase the hotel attendance based on a marketing survey. In the first part of the thesis there is a classification of accommodation facilities, division and specification of services in hotel industry, theory of used marketing methods. The …moreAbstract:
Cieľom bakalárskej práce je na základe marketingového prieskumu zistiť spokojnosť hostí s ponúkanými službami v hoteli Château Gbeľany**** a vytvoriť návrhy pre jej zvýšenie a tým aj zvýšenie návštevnosti hotela. V prvej časti práce je uvedená klasifikácia ubytovacích zariadení, rozdelenie a špecifikácia služieb v hotelierstve, teória použitých marketingových metód. V druhej časti práce je opísaný …more
Language used: Slovak
Date on which the thesis was submitted / produced: 27. 4. 2020
Identifier:
https://is.slu.cz/th/gw2hg/
Thesis defence
- Date of defence: 4. 6. 2020
- Supervisor: Ing. Miroslava Kostková, Ph.D.
Citation record
ISO 690-compliant citation record:
HALAMOVÁ, Simona. \textit{Spokojnosť hostí so službami v hoteli Ch\^ateau Gbeľany}. Online. Bachelor's thesis. Opava: Silesian University in Opava, School of Business Administration in Karvina. 2020. Available from: https://theses.cz/id/nblrej/.
Full text of thesis
Contents of on-line thesis archive
Published in Theses:- světu
Other ways of accessing the text
Institution archiving the thesis and making it accessible: Slezská univerzita v Opavě, Obchodně podnikatelská fakulta v KarvinéSilesian University in Opava
School of Business Administration in KarvinaBachelor programme / field:
Economics and Management / Business Economics and Management
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