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Bc. Lenka Kůsová

Master's thesis

Methods of recruitment and selection of employees with focus on advertising agencies

Methods of recruitment and selection of employees with focus on advertising agencies
Abstract:
This master thesis deals with methods of recruitment and selection of employees. The aim is to describe methods and trends of recruitment and selection process, their advantages and disadvantages and importance of their proper use as they significantly affect operation and competitiveness of every company. This thesis also focuses on describing today's turbulently changing environment and the factors …more
Abstract:
This master thesis deals with methods of recruitment and selection of employees. The aim is to describe methods and trends of recruitment and selection process, their advantages and disadvantages and importance of their proper use as they significantly affect operation and competitiveness of every company. This thesis also focuses on describing today's turbulently changing environment and the factors …more
 

Keywords

Human resources Competitive advantage Recruitment Selection Advertising agencies
 
Language used: English
Date on which the thesis was submitted / produced: 21. 6. 2012
Identifier: https://is.vsfs.cz/th/nln7d/

Thesis defence

  • Date of defence: 29. 8. 2012
  • Supervisor: PhDr. Hana Navarová, CSc.
  • Reader: Ing. Miloš Krejčí

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University of Finance and Administration

Master programme / field:
Economics and Management / Business Management and Corporate Finance

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