Restaurant business profile on social networking sites – Anna Kreneva
Anna Kreneva
Bachelor's thesis
Restaurant business profile on social networking sites
Abstract:
This bachelor thesis examines the relationships between social networks and restaurants in Prague. Specifically, this thesis focuses on the platform such as Instagram and how it is used by restaurants and cafes to create a successful profile and make an audience engaged in the content. This research includes a literature review of social media marketing and social networks and a practical part. Moreover …more
Language used: English
Date on which the thesis was submitted / produced: 19. 3. 2023
Thesis defence
- Date of defence: 16. 5. 2023
- Supervisor: PhDr. Martina Jarkovská, Ph.D.
- Reader: Kristýna Kučírková, MSc
Citation record
ISO 690-compliant citation record:
KRENEVA, Anna. \textit{Restaurant business profile on social networking sites}. Online. Bachelor's thesis. Praha: Czech University of Life Sciences Prague, Faculty of Economics and Management. 2023. Available from: https://theses.cz/id/o1dvne/.
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Published in Theses:- světu
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Institution archiving the thesis and making it accessible: Česká zemědělská univerzita v Praze, Provozně ekonomická fakultaCzech University of Life Sciences Prague
Faculty of Economics and ManagementBachelor programme:
Business Administration
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