Possibilities of using of Facebook, Twitter and Google+ for ads in hospitality – Bc. Alena Grushetskaya
Bc. Alena Grushetskaya
Bachelor's thesis
Possibilities of using of Facebook, Twitter and Google+ for ads in hospitality
Possibilities of using of Facebook, Twitter and Google+ for ads in hospitality
Abstract:
The purpose of this thesis was to show how important social media is in hospitality marketing. The target companies were hotels, and the goal of the research was to provide them information how to develop their presence on the web and what possibilities they would have. This is done by enlightening them about most known and used social media web sites, such as Facebook, Twitter and Google+, but also …more
Language used: English
Date on which the thesis was submitted / produced: 27. 4. 2015
Identifier:
http://is.vsh.cz/th/13275/vsh_b/
Thesis defence
- Date of defence: 2. 6. 2015
- Supervisor: Ing. Martina Sochůrková
- Reader: Mgr. Liubov Ryashko, kandidát věd
Citation record
Full text of thesis
Contents of on-line thesis archive
Published in Theses:- no one
Other ways of accessing the text
Institution archiving the thesis and making it accessible: Vysoká škola hotelová v PrazeInstitute of Hospitality Management in Prague
Bachelor programme / field:
Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in English)
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