How a natural disaster impacts tourism - a case study of Tohoku earthquake and Tsunami in Japan (2011)

Begimai Saitova

Bakalářská práce

Abstract:

This bachelor thesis focuses on the impact of natural disasters on tourism, primarily in Japan, and provides practical solutions to restore lost visitors to affected areas. The theoretical part is based on the academic literature review. It includes a general understanding of tourism and its impact on the economy. It covers the concept of natural disasters and their relationship with tourism and explains the application of disaster management models and recovery strategies. The practical part includes a case study of the Tohoku earthquake and tsunami that occurred in Japan. It shows the situation of tourism before and after the disaster based on the statistics of tourism flows published by the Japanese government and their actions to attract attention and return tourists. This part is followed by a questionnaire addressed to the tourists on attitude to the natural disasters and their desire to travel to the affected areas to obtain a model that will help countries to restore tourism destination.

Keywords

Japan, natural disaster, tourism, tsunami, Disaster management, earthquake, economy

Jazyk práce: angličtina

Datum vytvoření / odevzdání či podání práce: 15. 3. 2021

Obhajoba závěrečné práce

• Vedoucí: Ing. Richard Selby, Ph.D.

Česká zemědělská univerzita v Praze

Provozně ekonomická fakulta

Bakalářský studijní program / obor:
Economics Policy and Administration / Business Administration