Online marketing communication and Consumer behavior at Dhathri Ayurveda Pvt. Ltd. – Ing. Visakh Raj
Ing. Visakh Raj
Master's thesis
Online marketing communication and Consumer behavior at Dhathri Ayurveda Pvt. Ltd.
Online marketing communication and Consumer behavior at Dhathri Ayurveda Pvt. Ltd.
Anotácia:
The aim of the thesis is to develop an online marketing strategy to improve awareness among customers on underrated products at Dhathri Ayurveda Pvt. Ltd. Dhathri Ayurveda Pvt. Ltd. are into manufacturing and sales of ayurvedic cosmetics.Dhathri focus on customers of all aged group regardless of gender. The theoretical frame work for this thesis will explain basic terms used in marketing communication …viacAbstract:
The aim of the thesis is to develop an online marketing strategy to improve awareness among customers on underrated products at Dhathri Ayurveda Pvt. Ltd. Dhathri Ayurveda Pvt. Ltd. are into manufacturing and sales of ayurvedic cosmetics.Dhathri focus on customers of all aged group regardless of gender. The theoretical frame work for this thesis will explain basic terms used in marketing communication …viac
Jazyk práce: English
Datum vytvoření / odevzdání či podání práce: 1. 7. 2020
Identifikátor:
https://is.slu.cz/th/x8pnb/
Obhajoba závěrečné práce
- Obhajoba proběhla 26. 8. 2020
- Vedúci: Ing. Martin Klepek, Ph.D.
- Oponent: Ing. Veronika Braciníková
Citační záznam
Citace dle ISO 690:
RAJ, Visakh. \textit{Online marketing communication and Consumer behavior at Dhathri Ayurveda Pvt. Ltd.}. Online. Diplomová práca. Opava: Slezská univerzita v Opavě, School of Business Administration in Karvina. 2020. Dostupné z: https://theses.cz/id/p5942g/.
Plný text práce
Obsah online archivu závěrečné práce
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Instituce archivující a zpřístupňující práci: Slezská univerzita v Opavě, Obchodně podnikatelská fakulta v KarvinéSilesian University in Opava
School of Business Administration in KarvinaMaster programme / odbor:
Economics and Management / Business Economics and Management
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