Mgr. Dinara Khusainova

Master's thesis

Effectiveness of Content Marketing for Photographers

Effectiveness of Content Marketing for Photographers
Anotácia:
The aim of the thesis is a detailed study of content marketing as a new trend of online marketing. It is focused on learning existing content marketing methods and approaches, and proposing individual content marketing strategy for a photography business of the author. The thesis also provides analysis of software tools used in content marketing and several case studies demonstrating content marketing …viac
Abstract:
The aim of the thesis is a detailed study of content marketing as a new trend of online marketing. It is focused on learning existing content marketing methods and approaches, and proposing individual content marketing strategy for a photography business of the author. The thesis also provides analysis of software tools used in content marketing and several case studies demonstrating content marketing …viac
 
 
Jazyk práce: English
Datum vytvoření / odevzdání či podání práce: 25. 5. 2015

Obhajoba závěrečné práce

  • Obhajoba proběhla 26. 6. 2015
  • Vedúci: Ph.D. Dalia Kriksciuniene
  • Oponent: doc. RNDr. Tomáš Pitner, Ph.D.

Citační záznam

Plný text práce

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Instituce archivující a zpřístupňující práci: Masarykova univerzita, Fakulta informatiky