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Bc. Jan Šedo

Master's thesis

Business Models and Technologies Used by the Publishers of Printed Periodicals on the Internet

Business Models and Technologies Used by the Publishers of Printed Periodicals on the Internet
Abstract:
O klesajícím zájmu o tištěná periodika se diskutuje od doby, kdy se začalo měnit prostředí jejich tradičních obchodních modelů v souvislosti s rozšířením internetu mezi veřejnost. Stále neexistuje odpověď na otázku, jak by se měli vydavatelé těchto periodik s touto novou situací vypořádat. Kniha "Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers" vyšla v září 2010 …more
Abstract:
The topic of decreasing interest in printed periodical has been discussed since the business model environment of their traditional business models started to change owing to the fact that internet was being used by general audience. There is still no answer to the question how publishers of these periodicals could deal with this situation. The book "Business Model Generation: A Handbook for Visionaries …more
 

Keywords

print media periodicals business model business model patterns business model canvas internet web 2.0 HTML5 CSS3 cloud computing new media devices Submissions-Anzeiger Katolický týdeník
 
Language used: English
Date on which the thesis was submitted / produced: 28. 5. 2012
Identifier: https://is.muni.cz/th/dsvzh/

Thesis defence

  • Date of defence: 27. 6. 2012
  • Supervisor: doc. Ing. RNDr. Barbora Bühnová, Ph.D.
  • Reader: RNDr. Jaroslav Škrabálek

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