Assessment of the Financial Position and Performance of the Chosen Companies in the Luxury Goods Industry

Bc. Violetta Anufrieva

Diplomová práce

Abstract:

This diploma thesis conducted a comparative analysis of LVMH, Hugo Boss, and Kering, major players in the European luxury fashion industry, focusing on their financial management and resilience amidst challenges like the pandemic. Utilizing empirical analysis and literature review, the study examined financial indicators over a five-year period, revealing robust financial positions and liquidity for all three companies, albeit with Hugo Boss experiencing notable pandemic impacts. Solvency emerged as an area for improvement, with recommendations for transitioning towards equity financing to mitigate risks associated with heavy debt reliance. Profitability analysis highlighted high margins for LVMH and Kering, with Hugo Boss lagging. Despite facing challenges, all companies demonstrated resilience and strategic adeptness, with opportunities for improvement identified, particularly in enhancing solvency and mitigating risks associated with interest rate fluctuations through equity accumulation. These findings offer avenues for sustained growth and resilience in the luxury fashion industry

Keywords

financial statements, financial position, balance sheet, luxury goods, revenue, expenses

Jazyk práce: angličtina

Datum vytvoření / odevzdání či podání práce: 2. 4. 2024

Obhajoba závěrečné práce

• Obhajoba proběhla 27. 5. 2024
• Vedoucí: Ing. Enikö Lörinczová, Ph.D.
• Oponent: Jan Němec, externi

Česká zemědělská univerzita v Praze

Provozně ekonomická fakulta

Magisterský studijní program:
Economics and Management