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Viktorie Kaššayová

Bachelor's thesis

Tvorba nového designu pro e-shop Profi-pedikura

Creating a design fot the e-shop
Abstract:
Tato bakalářská práce se zabývá tvorbou designu pro konkrétní e-shop, který se bude provozovat na platformě Shoptet. Cílem práce je konečný návrh designu, jeho nasazení a následné testování. V závěru práce je ukázáno, jak udělat konkurenceschopný internetový obchod. Jsou popsány základní nástroje online marketingu a jejich využití v praxi a také vyzkoušení, zda se provedené změny vyplatily.
Abstract:
This bachelor thesis deals with the creation of a design for a specific e-shop, which will run on the Shoptet platform. The aim of the work is the final design proposal, its deployment and subsequent testing. At the end of the work is shown how to make a competitive online store. It describes the basic tools of online marketing and their use in practice, as well as testing whether the changes have …more
 

Keywords

web design UX UI konverze e-shop e-commerce Shoptet

Keywords

Web design UI Conversion E-shop E-commerce UX Shoptet
 
Language used: Czech
Date on which the thesis was submitted / produced: 30. 6. 2022

Thesis defence

  • Supervisor: Mgr. Bc. Michal Mervart, MBA
  • Reader: Adam Polášek, Ing.

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Institution archiving the thesis and making it accessible: NEWTON College a.s., Vysoká škola NEWTON
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NEWTON College a.s.

NEWTON University

Bachelor programme:
Economics and Management

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