Economic analysis of tourism in the Czech Rebublic

Assel Zhalgaspayeva

Bakalářská práce

Abstract:

The goal of the bachelor thesis is to evaluate the tourism in Czech Republic. To identify weaknesses and strengths in the economic sphere of the tourism in the Czech Republic.The bachelor thesis consists of the two parts. The first part is a theoretical section, which includes an introduction, defines some basic terms about tourism, impacts of tourism on the economy, some characteristics of the Czech Republic concerning incoming tourism. The Czech Republic has a huge potential for development in the world tourism market. The second part includes the position of tourism in Czech Republic. The problems and prospects of tourism development in the Czech Republic have been studied on the basis of the assessments of tourists who have made a tour to the Czech Republic. Practical section evaluates results based on qualitative and quantitative research, gain by data statistical method. For example the analysis shows that the numbers of tourists are increased from 2000 to 2017 and the SWOT analysis was also used.The last part is the conclusion, where evaluated and summarized all studied outcome. Also, there was added some new possible ideas.

Keywords

Tourism, statistical data, incoming tourism, Prague, Czech Republic, tourism market, SWOT analysis

Jazyk práce: angličtina

Datum vytvoření / odevzdání či podání práce: 15. 3. 2018

Obhajoba závěrečné práce

• Vedoucí: Ing. Petr Procházka, MSc Ph.D.

Česká zemědělská univerzita v Praze

Provozně ekonomická fakulta

Bakalářský studijní program / obor:
Economics Policy and Administration / Business Administration