Binary Options Online Trading Through Mobile and Online Marketing Communication

Ing. Irakli Baiadze

Master's thesis

Anotácia:

The main purpose of the paper is to analyse and make recommendations what online, mobile, telephone marketing communication tools are most effective when operating in a whole new and fast growing business stream which is binary options online trading.

Abstract:

The main purpose of the paper is to analyse and make recommendations what online, mobile, telephone marketing communication tools are most effective when operating in a whole new and fast growing business stream which is binary options online trading.

Keywords

Asset, Expiry, Trader Choice, CALL, PUT, Ad Space, Banner, Click Through, Cookie

Jazyk práce: English

Datum vytvoření / odevzdání či podání práce: 20. 4. 2017

Obhajoba závěrečné práce

• Obhajoba proběhla 31. 5. 2017
• Vedúci: Mgr. Pavel Kotyza
• Oponent: PhDr. Marie Koubová

University of Finance and Administration

Master programme / odbor:
Economics and Management / Marketing Communication