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Iva ŠIMŮNKOVÁ

Bachelor's thesis

Consumer profile and analysis in UK milk market

Consumer Profile and Analysis on UK Milk Market
Abstract:
In my dissertation work I am focusing on consumer analyzing, key movement on the market, sources of these changes and opportunities for manufacturers or retailers they should focus on to increase the market growth in the future.
Abstract:
Diplomova prace je zamerena na profil a analyzu zakazniku na trhu s mlekem ve Velke Britanii, zamerena je predevsim na segmentaci a specialni analysy, bezne poskytovane klientum TNS.
 

Keywords

segmentation cluster analysis profile milk market
 
Language used: English
Date on which the thesis was submitted / produced: 9. 12. 2005
Accessible from:: 9. 12. 2005
Identifier: 2551

Thesis defence

  • Date of defence: 1. 6. 2006
  • Supervisor: Louise Brunt

Citation record

Cite this text
The right form of listing the thesis as a source quoted

ŠIMŮNKOVÁ, Iva. Consumer profile and analysis in UK milk market. Zlín, 2005. bakalářská práce (Bc.). Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky

Full text of thesis

Accessibility: Autor si přeje zpřístupnit práci veřejnosti až od 09. 12. 2005

Contents of on-line thesis archive
Published in Theses:
  • Soubory jsou od 9. 12. 2005 dostupné: autentizovaným zaměstnancům ze stejné školy/fakulty
Other ways of accessing the text
Institution archiving the thesis and making it accessible: Univerzita Tomáše Bati ve Zlíně, Fakulta managementu a ekonomiky
Plný text práce je k dispozici v elektronické podobě.
https://portal.utb.cz/stag?urlid=prohlizeni-prace-detail&praceIdno=2551 Reference to the local database file of the institution

Tomas Bata University in Zlín

Faculty of Management and Economics

Bachelor programme / field:
Economics and Management / Marketing

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