Bc. Lenka Levá

Bachelor's thesis

Organizace sportovní akce - FIL SYNOTtip MS v boxlacrossu 2011 v Praze 2011

3rd FIL SYNOT Tip World Indoor Lacrosse Championship Prague 2011
Abstract:
Tato bakalářská práce se zabývá charakteristikou a analýzou sportovní akce, mistrovství světa v Box lakrosu 2011 v Praze. Autor práci rozdělil do dvou částí. V teoretické části se Autor zabývá vysvětlením pojmů jako je management, marketing, reklama, projektový management, sponzoři, dobrovolníci a dalších. Ve vlastní práci se Autor zabývá charakteristikou box lakrosu, pravidel tohoto sportu, dále organizací …more
Abstract:
This bachelor thesis deals with the characterization and analysis of sporting events world championships in box lacrosse 2011 in Prague. Author divided the work into two parts. In the theoretical part the author deals with the explanation of concepts such as management, marketing, advertising, project management, sponsors, volunteers and others. In our own work, the author deals with the characteristics …more
 
 
Language used: Czech
Date on which the thesis was submitted / produced: 2. 5. 2012

Thesis defence

  • Date of defence: 15. 6. 2012
  • Supervisor: Mgr. Oldřich Racek, Ph.D.
  • Reader: Mgr. Ondřej Smolka, Ph.D.

Citation record

Full text of thesis

Contents of on-line thesis archive
Published in Theses:
  • světu
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Institution archiving the thesis and making it accessible: Masarykova univerzita, Fakulta sportovních studií

Masaryk University

Faculty of Sports Studies

Bachelor programme / field:
Physical Education and Sport / Management in Sport

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