Ing. Hong Ngoc Dang

Master's thesis

Factors driving consumer’s decision related to mobile phones

Factors driving consumer’s decision related to mobile phones
Anotácia:
Along with the rapid change of technologies, the way companies distribute these products and services to their clients are also changing to match with their needs and demands. Over the course of time, consumers behavior has changed from owner ship to non-ownership. Instead of buying a house, they might prefer to rent a house. The range of renting products are constantly expanding, from big items like …viac
Abstract:
Along with the rapid change of technologies, the way companies distribute these products and services to their clients are also changing to match with their needs and demands. Over the course of time, consumers behavior has changed from owner ship to non-ownership. Instead of buying a house, they might prefer to rent a house. The range of renting products are constantly expanding, from big items like …viac
 
 
Jazyk práce: English
Datum vytvoření / odevzdání či podání práce: 13. 5. 2019

Obhajoba závěrečné práce

  • Obhajoba proběhla 26. 6. 2019
  • Vedúci: doc. Ing. Radoslav Škapa, Ph.D.
  • Oponent: Ing. Jana Švecová

Citační záznam

Plný text práce

Obsah online archivu závěrečné práce
Zveřejněno v Theses:
  • světu
Jak jinak získat přístup k textu
Instituce archivující a zpřístupňující práci: Masarykova univerzita, Ekonomicko-správní fakulta

Masaryk University

Faculty of Economics and Administration

Master programme / odbor:
Economy and Management / Business Management (Eng.)