Bc. Mariia Saraeva

Bachelor's thesis

Advertisement – the phenomenon of communication

Advertisement – the phenomenon of communication
Anotácia:
My bachelor thesis work is about interaction between a company and the audience. Advertising has a great impact on the consumer in the selection of goods. In today's situation there is a huge competition among manufacturers and among similar products. Public demand for advertising appears where the consumer has the choice. Some argue that the advertisements certainly do not need, and the most famous …viac
Abstract:
My bachelor thesis work is about interaction between a company and the audience. Advertising has a great impact on the consumer in the selection of goods. In today's situation there is a huge competition among manufacturers and among similar products. Public demand for advertising appears where the consumer has the choice. Some argue that the advertisements certainly do not need, and the most famous …viac
 
 
Jazyk práce: English
Datum vytvoření / odevzdání či podání práce: 28. 4. 2016

Obhajoba závěrečné práce

  • Obhajoba proběhla 20. 6. 2016
  • Vedúci: Ing. Jiří Šnajdar
  • Oponent: Mgr. Pavel Kotyza

Citační záznam

Plný text práce

Obsah online archivu závěrečné práce
Zveřejněno v Theses:
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Instituce archivující a zpřístupňující práci: Vysoká škola finanční a správní

University of Finance and Administration

Bachelor programme / odbor:
Economics and Management / Marketing Communication