Ing. Tomáš Cimburek, BSBA

Bakalářská práce

Social Networks and its marketing potential for Small and Medium Enterprises

Social Networks and its marketing potential for Small and Medium Enterprises
Anotace:
This bachelor thesis aims to inform the audience about the trend of social networks within the marketing sphere, its history, development throughout the years and future potential as well as the types of social networks available and their marketing use in small and medium enterprises. The main aim is to provide management to SME which is not up to date with the social networks for the long time and …více
Abstract:
This bachelor thesis aims to inform the audience about the trend of social networks within the marketing sphere, its history, development throughout the years and future potential as well as the types of social networks available and their marketing use in small and medium enterprises. The main aim is to provide management to SME which is not up to date with the social networks for the long time and …více
 
 
Jazyk práce: angličtina
Datum vytvoření / odevzdání či podání práce: 16. 4. 2015

Obhajoba závěrečné práce

  • Obhajoba proběhla 25. 6. 2015
  • Vedoucí: PhDr. Karel Eliáš, CSc.
  • Oponent: Mgr. Pavel Kotyza

Citační záznam

Plný text práce

Obsah online archivu závěrečné práce
Zveřejněno v Theses:
  • nikomu
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Instituce archivující a zpřístupňující práci: Vysoká škola finanční a správní