Joel Michael McCoy
Bachelor's thesis
Global Trading Practices
Global Trading Practices
Anotácia:
Abstract Marketing has seen massive shifts into how customers interact with businesses due to the pandemic. This truth that has been catalyzed by the pandemic and has pressured many multi-national corporations to drastically alter their marketing practices while others advanced procedures that were already in practice. The research for this thesis consists of an evaluation of official disseminations …viacAbstract:
Abstract Marketing has seen massive shifts into how customers interact with businesses due to the pandemic. This truth that has been catalyzed by the pandemic and has pressured many multi-national corporations to drastically alter their marketing practices while others advanced procedures that were already in practice. The research for this thesis consists of an evaluation of official disseminations …viac
Jazyk práce: English
Datum vytvoření / odevzdání či podání práce: 19. 4. 2022
Identifikátor:
https://is.vsfs.cz/th/zflkg/
Obhajoba závěrečné práce
- Obhajoba proběhla 10. 6. 2022
- Vedúci: PhDr. Martina Švecová, MSc
- Oponent: Ing. Dagmar Frendlovská, Ph.D.
Plný text práce
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Zveřejněno v Theses:- světu
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Instituce archivující a zpřístupňující práci: Vysoká škola finanční a správníUniversity of Finance and Administration
Bachelor programme / odbor:
Marketing Communication / Marketing Communication
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Modern Corporate Social Responsibility
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Corporate social responsibility and its role in the public relations
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Corporate Social Responsibility (CSR) as a marketing tool and their application in Russian Far East
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Corporate Social Responsibility and Company Strategy: a case study of MSD
Jovana Milivojevic