Start-Up culture in Latin America

Jose Miguel Paz Chavez

Diplomová práce

Anotace:

The overall goal of this thesis was to assess the markets in Latin America and to provide an overview of what is to be encountered for any person wishing to start a new business in the region. In order to do so, the example of the most important Startup in recent times was used, the Hugo App. With this, it gives an idea that it can all be possible with some effort and with an excellent overview of the market about to be entered.

Abstract:

The overall goal of this thesis was to assess the markets in Latin America and to provide an overview of what is to be encountered for any person wishing to start a new business in the region. In order to do so, the example of the most important Startup in recent times was used, the Hugo App. With this, it gives an idea that it can all be possible with some effort and with an excellent overview of the market about to be entered.

Klíčová slova

Start-Up, Latin America, Innovation

Keywords

Entrepreneurship, Innovation, Start-Up

Jazyk práce: angličtina

Datum vytvoření / odevzdání či podání práce: 15. 5. 2018

Obhajoba závěrečné práce

• Obhajoba proběhla 29. 8. 2019
• Vedoucí: Mikuláš Pichanič
• Oponent: David Říha

Vysoká škola ekonomická v Praze

Magisterský studijní program / obor:
Mezinárodní ekonomické vztahy / International Business - Central European Business Realities