The role of internal communication of business environment in a selected organisation.

Bc. Elena Shultceva

Master's thesis

Abstract:

This topic begins with a theoretical part, which deals with the internalcommunication in the selected organisation. The main goal of this work is to evaluate andanalyse the internal communication of the organization.The theoretical part describes the nature of communication as such, its concept,types and basic functioning. Moreover, great attention is paid to internal communication,its goals and principles, forms and tools of internal communication, which the companyuses to communicate with its employees.The information obtained in the literature is used in the practical part. Selectedorganisation is presented as well as its setting of internal communications and the maintools used for this communication. Through the analysing of effectiveness company'sfunctioning there will be set up the recommendations and proposal how to improve thecommunication process of the organisation.The object of this course work is communication as the behavioural activity ofsubjects, and the subject is the skilful use of effective communications by managers toachieve the organization's goals.

Keywords

management, communication process, business environment, types of communication, internal communication, corporate culture, communication skills, motivation, effective communication, intranet

Jazyk práce: English

Datum vytvoření / odevzdání či podání práce: 26. 3. 2019

Obhajoba závěrečné práce

• Vedúci: Ing. Richard Selby, Ph.D.

Czech University of Life Sciences Prague

Faculty of Economics and Management

Master programme / odbor:
Economics and Management / European Agrarian Diplomacy