Influence of social media on tourism decision-making process of tourists – Bc. Aidana Abdilkyzy
Bc. Aidana Abdilkyzy
Master's thesis
Influence of social media on tourism decision-making process of tourists
Abstract:
With the rapid advancement of internet and smartphones, we have joined the era of mobile Internet social network, that not only significantly transforms the daily practices of the general public, but additionally makes enterprises face new business atmosphere. Social media provides several possibilities for the travel industry and also provides wide range of offerings to travel brands.Based on the …more
Language used: English
Date on which the thesis was submitted / produced: 29. 11. 2019
Thesis defence
- Supervisor: Ing. Petr Benda, Ph.D.
Citation record
ISO 690-compliant citation record:
ABDILKYZY, Aidana. \textit{Influence of social media on tourism decision-making process of tourists}. Online. Master's thesis. Praha: Czech University of Life Sciences Prague, Faculty of Economics and Management. 2019. Available from: https://theses.cz/id/6x6v5b/.
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Institution archiving the thesis and making it accessible: Česká zemědělská univerzita v Praze, Provozně ekonomická fakultaCzech University of Life Sciences Prague
Faculty of Economics and ManagementMaster programme / field:
Economics Policy and Administration / Business Administration
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