Bc. Klára Jurčíková
Bachelor's thesis
Strategie rozvoje firmy
Strategy of a Firm's Development
Abstract:
V bakalářské práci je popsána strategie společnosti MESIT přístroje s.r.o., kterou firma vytváří vždy na pět let dopředu. Součástí strategie společnosti je i SWOT analýza. Na základě zjištěných informací a konzultací s vedením společnosti zhodnotím, zda se společnosti podařilo dosáhnout vytyčených cílů, zda byla schopná během pěti let eliminovat slabé stránky a hrozby, a zda pomocí silných stránek …moreAbstract:
The goal of this thesis is to describe a strategy of MESIT přístroje, which is always made for next five years. SWOT analyze belongs to this strategy. On the grounds of ascertained information and interview with the CEO I will assess, if the company reached the goals, if it was capable to eliminate weaknesses and threatens and if it took opportunity with the help of strengths.
Language used: Czech
Date on which the thesis was submitted / produced: 19. 5. 2011
Identifier:
https://is.muni.cz/th/jrv16/
Thesis defence
- Date of defence: 1. 7. 2011
- Supervisor: doc. Ing. Petr Pirožek, Ph.D.
- Reader: Ing. Vladislav Mazúrek, Ph.D.
Full text of thesis
Contents of on-line thesis archive
Published in Theses:- světu
Other ways of accessing the text
Institution archiving the thesis and making it accessible: Masarykova univerzita, Ekonomicko-správní fakultaMasaryk University
Faculty of Economics and AdministrationBachelor programme / field:
Economy and Management / Business Management
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