Anna Romantseva

Master's thesis

Analýza marketingových kanálů trhu služeb a analýza jejich užitku pro konkrétní obor.

Analysis of marketing channels and their utility in the field of language schools.
Abstract:
Tato diplomová práce pojednává o marketingových kanálech používaných v oboru jazykových škol.
Abstract:
This thesis deals with the marketing channels used in the field of language schools. It also deals with company profiles, an identical part of study criteria, frequency and nature of the purchases.
 
 
Language used: Czech
Date on which the thesis was submitted / produced: 14. 1. 2016

Thesis defence

  • Date of defence: 7. 6. 2016
  • Supervisor: Radek Tahal
  • Reader: Olga Horová

Citation record

Full text of thesis

Contents of on-line thesis archive
Published in Theses:
  • autentizovaným zaměstnancům ze stejné školy/fakulty
Other ways of accessing the text
Institution archiving the thesis and making it accessible: Vysoká škola ekonomická v Praze
http://www.vse.cz/vskp/eid/51150