Ravidat Parmar
Master's thesis
IMPACT OF COVID-19 ON INDIAN TOURISM
Abstract:
Abstract This report aims to study the impact of Covid-19 pandemic on India’s tourism sector. As a first step, various theoretical frameworks are examined and discussed. The cover consumer behaviour models, tourism theories, integrated marketing communication model and corporate social responsibility model. These theories are then applied to the Indian tourism sector and how the Covid-19 pandemic has …more
Language used: English
Date on which the thesis was submitted / produced: 31. 3. 2022
Thesis defence
- Supervisor: Ing. Tereza Balcarová, Ph.D.
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Published in Theses:- světu
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Institution archiving the thesis and making it accessible: Česká zemědělská univerzita v Praze, Provozně ekonomická fakultaCzech University of Life Sciences Prague
Faculty of Economics and ManagementMaster programme / field:
Economics Policy and Administration / Business Administration
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