Effect of the market demand on the firm's profit

Anastasiia Dancheva

Bachelor's thesis

Anotácia:

The impact of market demand on a firm's profit depends directly on various factors. These factors are the firm's external and internal environment, product type, and market structure. These sources provide the firm with the resources necessary to maintain internal capacity at an appropriate level. The firm is in a constant state of exchange with the environment, which ensures its survival. But resources are not limitless and they are demanded by many other firms to the same extent. Therefore, there is always the possibility that the firm may not be able to obtain the necessary resources from the external environment. This can decrease the firm's potential and lead to many negative consequences for the firm. The task is to make a strategic and economic analysis of the firm and determine its position in the market. Due to the previously listed task, it allows us to determine the demand and the relationship to the firm's profit of a Vodafone Ukraine (VF Ukraine).

Abstract:

The impact of market demand on a firm's profit depends directly on various factors. These factors are the firm's external and internal environment, product type, and market structure. These sources provide the firm with the resources necessary to maintain internal capacity at an appropriate level. The firm is in a constant state of exchange with the environment, which ensures its survival. But resources are not limitless and they are demanded by many other firms to the same extent. Therefore, there is always the possibility that the firm may not be able to obtain the necessary resources from the external environment. This can decrease the firm's potential and lead to many negative consequences for the firm. The task is to make a strategic and economic analysis of the firm and determine its position in the market. Due to the previously listed task, it allows us to determine the demand and the relationship to the firm's profit of a Vodafone Ukraine (VF Ukraine).

Keywords

demand, profit, external environment, internal environment, market structure, oligopoly

Jazyk práce: English

Datum vytvoření / odevzdání či podání práce: 29. 4. 2022

Obhajoba závěrečné práce

• Obhajoba proběhla 14. 6. 2022
• Vedúci: Ing. Petr Mach, Ph.D.
• Oponent: doc. Mgr. Ing. Petr Wawrosz, Ph.D.

University of Finance and Administration

Bachelor programme / odbor:
Economics and Management / Business Management and Corporate Finance