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Ing. Beata Brosková

Master's thesis

Změna podnikové kultury podniku po vstupu do strategické aliance

Change of organizational culture of company after joining strategic aliance
Abstract:
The goal of the submitted thesis: “Change of organizational culture of company after joining strategic alliance” is to examine changes of organizational culture at a particular company, which joined a strategic alliance. The theoretical part of the work deals with the knowledge of the organizational culture, strategic alliances, and assessment of company’s performance (in the form of financial analysis …more
Abstract:
Predmetom diplomovej práce „Změna podnikové kultury podniku po vstupu do strategické aliance“ je skúmanie zmeny podnikovej kultúry na konkrétnom podniku, ktorý vstúpil do strategickej aliancie. V teoretickej časti práca pojednáva o poznatkoch z oblasti podnikovej kultúry, strategických aliancií a hodnotení výkonnosti podniku (formou finančnej analýzy). V praktickej časti nájdeme všeobecné informácie …more
 

Keywords

Podniková kultúra strategická aliancia zmena akvizícia výkonnosť Corporate culture strategic alliance change acquisition performance
 
Language used: Slovak
Date on which the thesis was submitted / produced: 5. 5. 2009
Identifier: https://is.muni.cz/th/paox0/

Thesis defence

  • Date of defence: 2. 6. 2009
  • Supervisor: doc. Ing. Ivan Hálek, CSc.
  • Reader: Ivo Pšikal

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Institution archiving the thesis and making it accessible: Masarykova univerzita, Ekonomicko-správní fakulta
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Masaryk University

Faculty of Economics and Administration

Master programme / field:
Economy and Management / Business Management

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