Business plan for "Black Room Restaurant"

Maria Peresypkina

Diplomová práce

Abstract:

The current aims are determining the vitality of specialty restaurant, especially the Black Room restaurant in the darkness. Additionally, one of the main purposes of this thesis is to describe how to create a business plan for a start-up company. This document should give the reader a fundamental knowledge about creating and establishing a company. The current business plan is divided into two parts, one is theoretical and the other one is practical. Both sessions have a link between each other, in order to make a successful business the owner should be aware, that without a theoretical part, research and analysis, it will be impossible to do it, that is why in the first, theoretical part, the author is focusing on what is business plan, how to create it, different types of business plan all implementation steps such as (market analyse, financial analysis, marketing research). The entire theoretical part is based on a literature review which is presented in the end of the work in the reference session. In the second, practical part the author was focusing mainly on implementation steps which are based on the theoretical part. In second part the author describes how Black Room restaurant will work, what should be done for future development of the company (all analysis, statistics and research have been done in terms of the restaurant business in Russia, blind people and demand to try to have a lunch/dinner in the dark).

Keywords

Business plan, Blind people, Financial analysis, Black Room restaurant

Jazyk práce: angličtina

Datum vytvoření / odevzdání či podání práce: 31. 3. 2017

Obhajoba závěrečné práce

• Vedoucí: Ing. Richard Selby, Ph.D.

Česká zemědělská univerzita v Praze

Provozně ekonomická fakulta

Magisterský studijní program / obor:
Economics Policy and Administration / Business Administration