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Ing. Katarína Matyášová, DiS.

Master's thesis

Strategické a krízové riadenie hotelovej prevádzky v súčasnosti

Nowadays Strategic and Crisis Management in hotel operations
Abstract:
Diploma thesis deals with crisis management abd strategic facilities in the hotel Tureic as relevant areas of hotel operation managemetn today. The aim of this work is to evaluate the level of stretgic and crisis management in the hotel facilitites Turiec in Martin, as well as suggest waxs to improve these two areas in htoel managemetn. The first chapter explains the most important concepts in the …more
Abstract:
Diplomová práca s zaoberá krízovým a strategickým manažmentom v hotelovom zariadení Turiec, ako podstatnými oblasťami riadenia hotelovej prevádzky v súčasnosti. Cieľom práce je zhodnotiť úroveň strategického a krízového manažmentu v hotelovom zariadení Turiec v Martine, ako aj navrhnúť cestu k zlepšeniu týchto dvoch oblastí manažmentu v hoteli. Prvá kapitola oboznamuje s najdôležitejšími pojmami z …more
 

Keywords

Strategický manažment krízový manažment hotel riadenie manažment stratégia kríza. Strategic management risk management management strategy risk crisis.
 
Language used: Slovak
Date on which the thesis was submitted / produced: 7. 5. 2014
Identifier: http://is.vsh.cz/th/11724/vsh_m/

Thesis defence

  • Date of defence: 9. 6. 2014
  • Supervisor: PhDr. Marek Merhaut, Ph.D.
  • Reader: Ing. Martina Beránek

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Institution archiving the thesis and making it accessible: Vysoká škola hotelová v Praze
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Institute of Hospitality Management in Prague

Master programme / field:
Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management

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