Bc. Jana Partlová

Bachelor's thesis

Konkurenceschopnost firem v oblasti služeb

Competitiveness of firms in services
Abstract:
Téma bakalářské práce konkurenceschopnost firmy v oblasti služeb jsem si zvolila z důvodu osobního zájmu. Ráda bych zjistila, jak velká konkurence panuje v České republice v oblasti hotelových služeb a jestli je zde ještě prostor pro nové podnikatelské subjekty. Hlavním cílem bakalářské práce je tedy charakterizovat indikátory konkurenceschopnosti v cestovním ruchu a ty dále pro konkrétní hotely v …more
Abstract:
I chose the topic of bachelor's work on the firm's competitiveness in services because of my personal interest. I would like to find out how much competition there is in the Czech Republic for hotel services and if there is still room for new business operators. The main aim of bachelor's work, therefore, is to characterise tourism competitiveness indicators and those further for specific hotels in …more
 
 
Language used: Czech
Date on which the thesis was submitted / produced: 20. 11. 2019

Thesis defence

  • Date of defence: 28. 1. 2020
  • Supervisor: doc. Ing. Josef Vlček, CSc.
  • Reader: PhDr. Jan Máče, Ph.D.

Citation record

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Institution archiving the thesis and making it accessible: Vysoká škola hotelová v Praze